Beautyberry (Callicarpa) - purple flowers, illustrated plant card

Beautyberry

Callicarpa

Beautyberry blooms from June through July.

Bloom calendar
Bloom time
Jun–Jul
Hardiness
Zones 5–8
Sun
Part sun
Water
Moderate water
Mature size
4.9 ft × 4.9 ft
Type
Shrub
Verification

Mature size, hardiness zones, sun and the trait tags were checked against named botanical sources for this plant. The bloom months and water need on this page were not.

Growing Beautyberry

Plant it in part sun. It prefers moderate water. It is hardy in USDA zones 5–8. Expect it to reach about 4.9 ft tall and 4.9 ft wide at maturity, in roughly 4 years.

When to plant Beautyberry

Plant Beautyberry in early spring as soon as the soil is workable, or in early fall at least six weeks before your first frost, so roots establish in cool weather. For the middle of its hardy zones 5 to 8 range, spring means March to May and fall means August or September. Once settled, it blooms from June to July.

Month-by-month timing for your zone is on the planting calendar: for the middle of its range, start with zone 6 in March.

Comes in 5 varieties across 2 colors

Same plant, same care - pick the color you are growing.

Good to know about Beautyberry

Curated from university extensions, botanic gardens and other primary sources, with the source named on every note.

Safety

Raw berries are astringent and nearly flavorless; eating a large quantity raw can cause mild stomach upset. Not a serious poison, and fine cooked into jelly. per Wildflower Center

Worth knowing

Crushed leaves were rubbed on skin to keep off biting insects. USDA chemists isolated the compound callicarpenal, which repelled mosquitoes about as well as DEET. per USDA

Hardiness depends on species

The native C. americana is a warm-climate shrub (roughly zones 6 to 11); the Asian C. dichotoma is hardier at about 5 to 8. Match species to your winter. per NC State and Clemson

Asian species can be invasive

The native C. americana is a welcome naturalizer from bird-spread seed, but Clemson flags the Asian species (C. dichotoma, C. japonica) as potentially invasive. Check your local list first. per Clemson and University of Florida

The signature fall berries

Small berries encircle the stems in tight whorls, ripening from green to an iridescent purple-violet through September and October, and holding on after the leaves drop. per NC State

Fruits on new wood

It flowers and fruits on the current season's growth, so an optional hard cutback to about 1 ft in late winter drives a heavier berry crop that same year. per Clemson

A magnet for birds

The ripe berries feed many birds (robins, brown thrashers, purple finches, towhees) and small mammals like raccoons, opossums and foxes; birds usually strip them by winter. per NC State

Only partly deer-resistant

Often sold as deer-resistant, but only partly: deer browse C. americana leaves in summer and eat the berries. Treat it as deer-tolerant, not deer-proof. per NC State

What pairs well with Beautyberry

Good companions share its growing conditions and add something it lacks: an earlier or later bloom, a lower carpet in front, or structure through winter.

  • Candytuft

    Candytuft

    Takes full sun to part sun and low to moderate water; blooms in mid spring, before this one opens; lower at 10 in, for the front of the border; evergreen, so the bed keeps its shape through winter.

  • Bugleweed

    Bugleweed

    Takes part sun to part shade and moderate water; opens in mid spring and overlaps into this one's season; low at 6 in, to carpet the ground beneath; evergreen, so the bed keeps its shape through winter.

  • Rock Cress

    Rock Cress

    Takes full sun to part sun and low to moderate water; blooms in mid spring, before this one opens; low at 4 in, to carpet the ground beneath; evergreen, so the bed keeps its shape through winter.

  • Azalea

    Azalea

    Takes part sun to part shade and moderate water; blooms in mid spring, before this one opens; evergreen, so the bed keeps its shape through winter; echoes the pink.

  • Autumn Crocus

    Autumn Crocus

    Takes full sun to part sun and moderate water; blooms in early fall, extending the bed's season; low at 6 in, to carpet the ground beneath; purple sits close to pink on the wheel.

  • Snowdrop

    Snowdrop

    Takes part sun to part shade and moderate water; blooms in late winter, before this one opens; low at 5 in, to carpet the ground beneath; its white flowers settle the pink.

  • Flowering Dogwood

    Flowering Dogwood

    Takes part sun to part shade and moderate water; blooms in mid spring, before this one opens; taller at 23 ft, for the layer behind it; its white flowers settle the pink.

  • Fountain Grass

    Fountain Grass

    Takes full sun to part sun and low to moderate water; blooms in late summer as this one finishes; its seed heads stand through winter, for structure and the birds.

All 8 companion pairings for Beautyberry →

Try Beautyberry with its top companions in a garden →

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